One of the most profitable items that a retailer can sell today is draft beer. The cost-per-ounce for craft beer in kegs is roughly 40-45% less than bottled beer. Installing and maintaining a draft dispensing system and using efficient serving practices should yield a higher profit margin. [Read more…]
For discerning beer drinkers, the quality of the flavor is worth paying for. According to data from the Brewers Association and other sources, many consumers are willing to pay more for the “affordable luxury” of craft beer, which is why the industry has grown steadily in 2014. That’s why craft beer and draft beer go hand in hand. If your business sells draft beer, you should learn about the craft beer statistics.